AI Insights · Timothy · October 2022
Top 5 Fashion Games in Australia Q3 2022
Explore the performance of the top 5 fashion games on a unified platform in Australia during Q3 2022, including trends in downloads, revenue, and active users.
The third quarter of 2022 showcased interesting trends for the top 5 fashion games in Australia on a unified platform, including both iOS and Android. Here's a detailed look at how these games performed:
Makeup Kit - Color Mixing from Crazy Labs saw a significant surge in weekly downloads, peaking at approximately 50K in mid-August. In the same period, weekly active users also grew, reaching nearly 70K. However, downloads tapered off towards the end of the quarter, settling around 11.9K in the last week of September. Active users followed a similar trend, ending the quarter at about 31.7K.
PocketzWorld Inc.'s Everskies: Avatar Dress up experienced a slower but steady increase in weekly revenue, peaking at around $1.3K in early August before stabilizing around $710 by the end of September. Weekly downloads saw a dramatic rise to nearly 19.5K in late July, but gradually declined to approximately 2K by the end of the quarter. Active users mirrored this trend, growing to a high of 28.2K in early August and then decreasing to about 15.4K by the end of September.
Dream Wedding! from MagicLab maintained a relatively stable performance in terms of weekly downloads, which hovered between 3.4K and 7.4K throughout the quarter. Active users saw a slight decline from about 20.2K in early July to 13.9K by the end of September.
Makeup Artist: Makeup Games by Beauty salon Studio showed consistent weekly revenue, peaking at around $1.5K in mid-July. Weekly downloads saw a gradual decline from 9.3K in early July to 3.1K in mid-September, before a slight recovery to 4.6K by the end of the quarter. Active users followed a similar pattern, decreasing from 20.1K in early July to around 12.8K by mid-September, then rising slightly to 12.7K by the end.
APPS TEKNOLOJI ANONIM SIRKETI's Fashion Battle - Dress up game saw modest weekly revenue, peaking at $68 in early September. Weekly downloads fluctuated, reaching a high of 7.2K in early July and ending at 6.2K in late September. Active users showed a similar trend, peaking at around 16.4K in early July and closing the quarter at approximately 14.1K.
These insights are based on data from Sensor Tower. For more detailed analysis and information, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: October 2022